![]() By the early 1920's the Little Leather Library was being advertised in popular magazines and soldĭirectly by mail order. The first versions of the Little Leather Library volumes were bound in real leather. Sets could also be purchased to send to soldiers fighting in WW1. Promotional items in cereal boxes as a means of advertising the collection. There is some indication that single volumes were included as ![]() These books from placing them in Whitman's Sampler boxes to redeeming them by sending in X number of Florida Orange Wrappers. ![]() The publishers were extremly creative in their marketing of Initially the books were sold individually through retail stores with the Woolworth's chain of retail stores being the largest. To the establishment of Book of the Month Club, Modern Library publishing company, which ultimately spawned Random House Publishers as a subsidiary company. These small 4 inch by 3 inch books were perfect for was to become one of the first attempts to mass-market inexpensive books in the United States. They were initially used as premiums in Whitman's Sampler. The Little Leather Library Corporation of New York was founded in 1915 by Albert Boni, Harry Scherman and Maxwell Sackheim. ![]() Photo source: PGA Galleries Publisher History Stories from other collectors like myself. This website makes itĮasy to browse photos, editions, advertisement clippings, and other items related to the Little Leather Library Corp., but I also want to open this site up to host photos and Searching through dozens of archives, I found a lot of interesting things from all corners of the internet that I hope you find interesting as well. When I began collecting in 2021, I found it very difficult to find information and photos of the various editions LLL books produced, but after Little Leather Library Collectors is a website dedicated to all things related to the Little Leather Library Corporation aka Little Luxart Library aka Robert K Haas, Inc., book ![]()
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |